As the world continues to evolve, so does the serviced apartment industry.
This is mainly due to changing consumer behavior and technological advancements which have allowed business and leisure travel to return to pre-covid levels. In this article, we will explore the latest trends in the serviced apartment industry and how they have shaped the industry in the last 5 years.
The Rise of “Workations”
The COVID-19 pandemic has had a significant impact on how people work.
People are no longer limited to working from their office buildings, with remote work becoming the norm for many. Instead, a lot of people are choosing to work from serviced apartments, which provide a more comfortable and adaptable working environment.
As more and more people see the advantages of integrating business and leisure into one vacation, this trend is likely to continue over the next five years.
Focus on Sustainability
Sustainability has become a key focus across many industries, and the serviced apartment industry is no exception.Across various industries, businesses are searching for ways to lessen their carbon footprint as they become more conscious of their impact on the environment.
Serviced apartment providers are beginning to incorporate sustainable practises as a result by adopting energy-efficient technologies, consuming less water, and implementing recycling systems. Consumers are predicted to continue to gravitate towards eco-friendly serviced accommodation, meaning that this trend will likely continue in the next few years.
Increased Use of Technology
Technology has become a crucial part of the serviced apartment industry.
Consumers expect to be able to book and manage their bookings online easily, and serviced apartment providers are responding by improving their online booking systems and mobile apps. These companies are investing in more advanced technology to improve their guest experience, including developing their website’s user experience and guest portal services.
Emphasis on Health and Wellness
Many consumers now place a high priority on their health and wellness; something that serviced apartment providers are noticing more intently.
As a result, plenty of providers are now providing amenities like fitness centres, yoga studios, and nutritious food choices as standard. Some even collaborate with wellness businesses to provide unique programmes and services. Serviced apartment providers are increasingly catering to customers that are health-conscious and integrating services to improve their guests’ wellbeing during their stay.
Expansion of the Market
The serviced apartment industry is expanding rapidly, with new providers entering the market every year. This is largely due to the increasing demand for serviced apartments from both leisure and business travelers.
As the industry grows, consumers can expect to see more diversity in the types of serviced apartments available, with providers offering everything from luxury apartments to budget-friendly options.
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The serviced apartment industry is evolving rapidly and providers are doing all they can to keep up with changing trends. With the rise of “workations”, new demands from a developing audience and the expansion of the market, consumers can expect more options than ever before when it comes to choosing a serviced apartment for their next trip.
Find out more about what Roomspace is doing to improve our services for business and leisure travellers around Europe by speaking to a member of our team!
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